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I agree with you. Hikki was hardly even promoted here. I have never heard any of her songs on the radio. It still seems that she is only known from Kingdom hearts.

Since she is actually an American and thus speaks perfect English I think she would be widely beloved here if only she was promoted properly. When she comes here and people label her as a "J-pop artist" I think that turns off a lot of people. The term J-pop makes some people think of 40 year old white guys who still live at home with mom and have fetishes for Asian women.
It would be better if she was just promoted as a new artist here. Then here talent would take center stage. I think TITO is a good album that suits American music sensibility. I think it could have done a lot better had it been promoted more widely.